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Manga

International Business, Global Edition

John D. Daniels

Mangaka
John D. Daniels
First published
2021
85,172series in the catalog
0copies listed for sale
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Provenance

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International Business: Environments and Operations, Global Edition, is a long-standing academic staple authored by John D. Daniels, Lee H. Radebaugh, and Daniel P. Sullivan. First published in the 1970s, this textbook was created to provide a comprehensive framework for students navigating the complexities of the global marketplace, covering cultural, political, and economic environments. The Global Edition, specifically, is tailored for an international audience, adapting case studies and regulatory perspectives to be relevant for students studying outside of the North American market.

The design and pedagogical structure focus on balancing theoretical concepts with practical application. Over the decades, the authors have revised the text to incorporate emerging trends such as digital globalization, the shift in emerging market power, and updated trade agreements. It is widely recognized in higher education for its thoroughness and accessibility, serving as a primary text in university-level international business curricula worldwide, where it is valued for its structured approach to complex geopolitical and fiscal trade issues.

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